Fours months after launching his automated marketing startup Systematic Revenue, Don Breckenridge can boast of some early success.
Breckenridge, 38, said the company, with monthly subscriptions starting at $99, has 150 paying customers so far.
Systematic Revenue has seen early success in the insurance industry and has hired Ron Story Jr., a 10-year insurance veteran and former division manager for Farmers Insurance, to grow that business.
Breckenridge’s software is a combination of an email marketing tool, social media management tool and client relationship management system. It allows businesses to automate electronic marketing and track leads to see who is interested, who is not, and which of the leads are most likely to result in a sale.