EmojiMyCity app helps digitize Kansas City hometown pride

If you’ve been waiting for the chance to text images of the Kansas City logo or a cartoon pig eating ribs to your friends, the day has come.

EmojiMyCity is a new emoji keyboard app that allows users to send emojis, stickers and GIFs displaying some of Kansas City’s most iconic spots and symbols.

Elliot Wiersgalla, Digital Strategist for Kansas City-based creative firm Single Wing and the EmojiMyCity app, talks about the app’s beginnings and plans for spreading even more regional emoji pride by helping local businesses jump in with their own emoji.

How custom emojis are being taken to the next level:

“The format itself has become more and more popular. Almost every celebrity has their own emoji keyboard right now—Kim Kardashian, Justin Bieber, Stephen Curry. So if they can do it, we think a city as great as Kansas City should have one as well.”

On local response so far:

“Everyone’s been really excited. Right now, we are in the steps of getting businesses involved. So people would have specific assets—stickers, emojis or GIFs for their business. We actually just had the Kemper Contemporary Art Museum sign up. So they’re going to have an actual branded one. We’ve had some talks with other businesses in town to be involved as well. Currently the whole keyboard has had almost 57 millions impressions, which is kind of crazy, especially when you look at other sort of marketing platforms—billboards, print, online. We already have significantly more than any of those. So I think a lot people are excited about the reach they can get with EmojiMyCity.”

To hear Three Broke Mice’s Kara Tabor interview Wiersgalla, check out the audio below.

To learn more about the emoji craze and how business interests are cashing in, listen to the newest episode of the Three Broke Mice podcast.

Three Broke Mice is a podcast that explores money issues, economics and culture and is hosted by Kara Tabor. It is produced in collaboration with the KBIA and Missouri Business Alert newsrooms.

Keep posted each week for new stories and segments from Three Broke Mice, and feel free to give us your feedback here on Missouri Business Alert, on KBIA and on Three Broke Mice’s Facebook and Twitter pages. Email us at threebrokemice@gmail.com.


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